Many tools out on the internet claim to be the best SEO tools, but many of them have little to use. A tool or similar software is something that should be updated from time to time for the user. We’ve compiled a list of the top internet SEO marketing tools that may help SEO experts or internet marketers with their campaigns.
Top Internet SEO Tools
Majestic: Link intelligence tools for SEO and Internet PR and Marketing. Site Explorer shows inbound link and site summary data.
One of the most widely known tools for marketers is certainly Majestic. Let’s dive into some of the pros and cons of this tool.
- Include Site Explorer
- Trust Flow and Citation Flow metrics
- Browser Plugins
- Bulk Backlink Checker (one of our favorites)
- Great Plans and Pricing
- Update and pick up links on a decent duration, usually see results within a week
- Not enough features compared to other tools
With that said, this tool is a must for anyone who is starting out with SEO and wants a basic start. At the same time this tool can be used by intermediate and veteran marketers.
Moz: Backed by industry-leading data and the largest community of SEOs on the planet, Moz builds tools that make inbound marketing easy.
Moz is a favorite for many marketers. They include a vast inventory and have great updates on their blogs. With that said here are the pros and cons of Moz.
- Include Site Explorer
- Various SEO tools
- Extremely pricey
- Updates are slow
Moz can be used to recognize many of the same functions from Majestic. Although it is pricier, it is well worth the price. Moz provides a free trial for any new members who would like to test out their inside features.
Ahrefs: Analyze websites, track social media, build backlinks – Ahrefs has you covered.
By far our most leading tool for SEO marketers is Ahrefs. Read more about it on our blog for more about Ahrefs.
- Site Explorer
- Backlink Bulk Checker
- Various tools
- Fast updates and backlink pickups
- Extremely Pricey
This tool is great for everything about SEO. We consider this tool the best of all of them. Ahrefs is very easy to use and is available to all levels of marketers. The only downfall of this tool is extreme monthly pricing.
Enough said about pricing. Here are some quick and free tools that can help to collect more data and contribute to brainstorm ideas.
Google Keyword Tools
Open Link Profiler
Best ways to use these tools for competition:
Search for a keyword, for example “charlotte seo expert” or “guitar training”. Find the top competitors and insert their urls into the site explorer to find more data about backlinks, anchors, etc. This will give you a good idea on what your competition is doing to rank for their positions.
There are many other tools out there that help to gather the information you want – the best way to search for these tools are to do a quick search on the search engine.
In conclusion, all tools are great and have their pros and cons but when trying to rank in Google the only tool that matter is Google itself. Make sure to setup your Google Webmaster Tools and check those data too. Here’s a video on how to use the Webmaster tools.
Combine all these tools and you will have a ton of information about your competition or your website.